• Events Recaps

    The Hottest Trends in Advertising: Native and Programmatic

    Native advertising and programmatic were discussed on panel after panel at this year’s Advertising Week. Even though these trends are clearly top of mind for marketers and advertisers, there were still a lot of questions about how exactly to characterize native and programmatic. Our CEO and Founder Edward Kim joined panelists from Nativo, VivaKi and TripleLift to […]

    Keep reading »
  • Content Strategy Events

    Moving Beyond Creation: Content Marketing World Recap

    We recently joined a few thousand content marketers in Cleveland at Content Marketing Institute’s annual event, Content Marketing World. The takeaway: it’s time for marketers to focus on content distribution and measurement. Content creation and storytelling will always be part of the strategy, but they’re no longer enough. Many speakers and panelists reiterated time and […]

    Keep reading »
  • Events Recaps

    The Speed of Now

    Edelman hosted its sixth Academic Summit at DePaul University in Chicago. The three-day event included a strong lineup of speakers from Chicago Tribune, Forbes, Quartz, Wall Street Journal, New York Times, The Huffington Post, LinkedIn and more. This year, the summit centered on the idea that while storytelling is not new, the channels we use to communicate […]

    Keep reading »
  • Events News

    SimpleReach in the Industry

    From Thursday lunch and learns to embarking on a quest to find the best lobster roll in NYC, SimpleReach is always up to something. Over the next few weeks, we’ll be crisscrossing the country to spread the word about the content marketing metrics that matter – so bookmark our blog to keep up to date […]

    Keep reading »
  • 122 W. 27th St, 7th Floor
  • New York, NY 10001

Privacy Policy